USE OF COMPUTERS IN BUSINESS

 

Now computers are very useful for business organization.Businesses uses computers as part of their daily  operations.Almost all kinds of businesses are relying on computers for automating their traditional processes.Following are the main uses of computers in business:-

 

BUSINESS COMMUNICATION

Now business organizations  use various methods of communication through computers.Now companies use email,live chat tools,video conferencing systems,smartphones,social networking,web conferencing for communicating between employees,suppliers and customers.As sometimes it is essential in business to communicate with employees or other members in business in a very few time,so we can communicate with anyone in few seconds using computers.

 

MARKETING

Computers play a vital role in marketing .Now most of marketing is done online.Social  media marketing,website development,blogging,advertising,e-newsletters are main forms of online marketing.The main advantages of online marketing are reduced cost,brand engagement,demographic targeting,real time results,less intrusive etc.

 

RESEARCH

Internet provides  the information which is very useful for the business operations.Businesses can know about the public opinion regarding any product or service by doing online surveys.They can also get the knowledge about other companies products and services through internet.When they launch any product they can know the public reaction by viewing customer reviews on different sites.

 

BUDGETING AND FORECASTING

Computer is very helpful for budgeting and forecasting.There are many special software available for budgeting and forecasting.These software are helpful for estimating future sales and business expansions.Spreadsheet programs such as excel are helpful for budgeting and forecasting.

 

STORAGE

Now businesses can store huge amount of data using computers and internet.They don't need huge cabinets for storing data now.Data can be stored centrally for easy access from multiple computers or stored locally for individual use.Computerized storage saves space and provides a security of data.

 

DESIGN AND PRESENTATION

In past years businesses had to made business documents by hand.Now with the help of digital photography,printing technology and graphic design businesses don't have to make documents by hand and they can make the documents more artistically and clearly.

 

EDUCATION

Computers are used for educating employees on software,company policies and procedures.Instead of hiring teachers employees can be educated online.It is help in busy schedules of businesses.

 

HOME BASED WORKERS

With the help of computers now we can do online jobs.Due to some reasons if we are not able to go to outside for job then we can do online jobs.Now we can do our office work by sitting anywhere.

 

ORGANIZATION

The ease with databases,spreadsheets computer has improved the efficiency and management practices of business worldwide.Many offices now uses computer programs to handle scheduling,accounting,billing,inventory management,contact management etc.

RESOURCES

•  crowder, c. d. In uses for computers in business. Retrieved Jun. 6, 2013, from http://smallbusiness.chron.com/uses-computers-business 
•  Scott, E.. In different uses of computers in business. Retrieved Jun. 6, 2013, from http://www.ehow.com/about_5278106_different-uses-c
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